Product engineering leadership
I turn ambiguous opportunities into scalable products and high-performing teams.
Director of Engineering, founder and hands-on product builder. I connect customer problems, commercial outcomes and technical execution from zero-to-one through global scale.
14M
monthly users served
5 squads
led across product lines
15%
advertising revenue uplift
12+ years
guiding engineering teams
How I create leverage
One leadership profile. Three ways to create impact.
01 · Scale product engineering
Align strategy, systems and teams
Lead multi-team organisations through growth and change while keeping customer value, delivery and technical quality connected.
Five squads across personalisation, content, live video and OTT at OneFootball.
Explore evidence02 · Build zero-to-one
Turn ambiguity into a working product
Move from an unmet need to a usable system by combining product judgement, hands-on engineering and fast validation.
Founder-engineer experience across fintech, ecommerce and independent products.
Explore evidence03 · Lead AI and product innovation
Use emerging technology where it earns its place
Prototype quickly, test the value and operationalise the ideas that make products or teams meaningfully better.
AI-assisted personalisation, content workflows and product prototypes.
Explore evidenceSelected impact
Evidence over adjectives.
Product engineering leadership
Scaling fan experiences at OneFootball
Led five squads across matches, ingestion, video, OTT and personalisation for a product serving 14M monthly users.
14M monthly users
Platform strategy and execution
Building an advertising platform at OLX
Built and scaled a reusable advertising capability across markets, reducing integration cost and increasing commercial impact.
15% revenue uplift
Founder product case study
Cash/MONEY
Replaced a fragile personal-finance workflow with a focused product built around faster, more reliable transaction capture.
Problem to shipped product
“Knows how to bring vague concepts to life. His teams always execute better than their peers.”
“The perfect mix of creative product mind, tech-savvy and caring people manager.”
Open to the right conversation
Building something ambitious?
I am always interested in thoughtful conversations about product engineering leadership, early-stage building and technical product strategy.